Publications

Ossenbruggen, R. van (2007). Marketing Research – A Blue Ocean Strategy Perspective. Thesis for Executive Masters of Marketing Program, TiasNimbas Business School.

Meurs, L. van, Ossenbruggen, R. van & Nekkers, L. (2007). Do rotten apples spoil the whole barrel? Exploring quality issues in panel data. Paper presented at ESOMAR Panel Research Confrerence, Orlando.

Huizing, L., Ossenbruggen, R. van,  Muller, M., Wal, C. van der,  Lensvelt-Mulders, G.J.L.M., Hubregtse, M. (2007). Improving Panel Sampling. Embedding propensity scores & response behavior in sampling frames. Paper presented at ESOMAR Panel Research Confrerence, Orlando.

Ossenbruggen, R. van (2006). A weighty business (Een gewichtige zaak). Clou, nr 27, December 2006.

Willems, P., Ossenbruggen, R. van, Vonk, T. (2006). The Effects of Panel Recruitment and Management on Research Results. A study across 19 online panels. Paper presented at ESOMAR Panel Research Confrerence, Barcelona.

Ossenbruggen, R. van, T. Vonk & P. Willems (2006). Online panel research: cheap, fast and worthless? (Online panelonderzoek: snel, goedkoop én waardeloos?) Tijdschrift voor Marketing, November 2006 nr. 11.

Ossenbruggen, R. van, Vonk, T. & Willems, P. (2006). Online panels, a closer look (Online panels, goed bekeken). Clou, nr 24, October 2006.

Ossenbruggen, R. van (2006). Pimp my Panel! Clou, nr 23, June 2006.

Ossenbruggen, R. van (2006). Data… all over the Place! Clou, nr 21, February 2006.

Ossenbruggen, R. van (2005). The P of Price (De p van prijs). Clou, nr 18, August 2005.

Ossenbruggen, R. van (2005). Online Research – the 10 Foundations (Online onderzoek – de 10 beginselen). Clou, nr 17, June 2005.

Ossenbruggen, R. van (2005). Loud Headlines and Cheap Opinions (Schreeuwende koppen en goedkope meningen). Clou, nr 16, March 2005.

Ossenbruggen, R. van (2005). Hunting for Significance (Op jacht naar significantie). Clou, nr 15, February 2005.

Ossenbruggen, R. van & P. Oosterveld (2004). The Myth of Necessary High Response (De mythe van noodzakelijke hoge respons). Tijdschrift voor Marketing, October 2004 #10, volume 38.